To be a company committed to the constant search for leadership, innovation and environmental awareness, satisfying the needs of the market and our customers with quality products and professional services, based on innovative technology.
To fulfill its mission SHENGHUA AGROCHEM must:
* Have competent and competitive staff
* Provide quality technical support
* Be an environmentally-friendly company
To be a leading company in manufacturing, sales and servicing at a international level, exporting products and technology, participating in joint venture & collaboration abroad by the export of capital, management, technology. By 2010, to become one of the famous multinationals.
To fulfill its vision SHENGHUA AGROCHEM must:
* Have a defined, systemic and scientific organizational structure
* Attach importance to R&D, strengthen technology innovation and supply new & promising profitable products.
* Have self-motivated, creative and integrated personnel.
* Promote the ongoing training of its staff.
* Sustain its management & quality system according to ISO 9000 and in ISO 14000.
It has always been a primary objective of SHENGHUA AGROCHEM to be a different kind of company. As well as expressing it in our mission and vision statements we live it in the values on which we found our philosophy. We feel we must be honest, loyal and ethical in order to do things sensibly and fairly. With humility, punctuality, respect for others, commitment, dedication and responsibility we will know how to fulfill our commitments on time, recognize our mistakes and make every effort to achieve profits and benefits for the company and for our customers. We are achieving all this with team work and by having constant communication. This allows us to share the same ideals and to focus our efforts on the goal of our slogan, which is 'We work to serve with quality.'